View Good do good

Small acts, big impacts.

Unilever's ViewGoodDoGood platform inspires users to make positive choices. Our goal was to enhance this experience by boosting sign-up rates and user engagement.
3 screens highlighted the user interface elements
3 screens highlighted the user interface elements

Platform

Web

industry

Shopping

client

Small acts, big impacts. Unilever's ViewGoodDoGood platform inspires users to make positive choices.

Our goal was to enhance this experience by boosting sign-up rates and user engagement. We were able to increase sign-up rates by 12% through strategic user journey enhancements. Collaboratively, we introduced features like surveys, sign-up bonuses, friend referrals, and an enriched content library, all designed with the user in mind. By prioritising user feedback and testing, we refined the platform to resonate deeply with its audience, fostering a community of engaged and satisfied users.
A high level view of the screens design for the view good do good project
A high level view of the screens design for the view good do good project
An infographic showing the flow from watching the video to being rewarded
An infographic showing the flow from watching the video to being rewarded
A stat those shows a 20% increase in sign up conversions
A stat those shows a 20% increase in sign up conversions
Sign up interface and experience iterations
Sign up interface and experience iterations
different concepts created for a landing page
different concepts created for a landing page
earning reward card components
earning reward card components
illustration depitcting claim or contribute
illustration depitcting claim or contribute
A person using the experience on their mobile device
A person using the experience on their mobile device
an illustration showing a social component to the experience
an illustration showing a social component to the experience
an illustration that summarises the experience and rewards
an illustration that summarises the experience and rewards
The colour scheme of the digital product
The colour scheme of the digital product
3 screens from the app showcased
3 screens from the app showcased
a visual graphic that shows partners and rewards
a visual graphic that shows partners and rewards

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© 2025 Glucode. All rights reserved.

get started

Bring your ideas to life

We'd love to hear about your project and how we can help bring your ideas to life.

Book a Call

© 2025 Glucode. All rights reserved.

get started

Bring your ideas to life

We'd love to hear about your project and how we can help bring your ideas to life.

Book a Call

© 2025 Glucode. All rights reserved.